Goal
Design a comprehensive landing page to drive advertising partners to. Pull together something fresh and playful that breathes life into our offerings.
My Role
Sole designer from ideation to hand off.
Timeline: 4 days
Requirements
- Responsive, mobile first
- Easily updated by marketing partners and content creators.
- Clear value props and offerings
- Easily updated by marketing partners and content creators.
- Clear value props and offerings
- Search Engine Optimized
- Clear CTA to contact Likewise with interest – form within the page
- Distill down and emulate core pitch decks points.
- Clear CTA to contact Likewise with interest – form within the page
- Distill down and emulate core pitch decks points.
Ideation
After analyzing direct competitors on the market, I took the learnings and distilled a lot of pitch deck content into an outline. I wireframed a suite of options to review, collaborated with marketing colleagues and came up with a version to elevate to mid-fidelity.
Low-fidelity mocks in Figjam
Mid-fidelity
Utilizing engaging infographic visuals can help tell an intriguing story to potential partners.
After collecting great feedback from business development stakeholders, I made some edits to the design and specced it out for handoff to our trusty web developer, Dylan.
High-fidelity Designs
You'll see the webpage live soon!
